Project Description

Behind The Scenes: All State Ballerina Commercial

Take a look behind the scenes in the making of this All State Ballerina commercial we made. We thought it would be a fun little treat  to take a trip on set with us and see what actually goes in to making a one minute commercial. Over the course of this twelve hour day we gathered over 30 minutes of footage shot on the RED Scarlett to create a one minute spec commercial.

Because we shot on location at a Highschool in Elgin we got to meet some of the students and teach them a bit about how the production process works.

Gear and Software

  • Canon 7D
  • Canon 24-70mm L Series Lens
  • Seperate System Audio
  • Red Giant Pluraleyes
  • Adobe Premiere Pro CC
  • Adobe After Effects CC
  • Adobe Audition CC

Meet The Crew

Young Ballerina: Lexi Penesis
Mom: Kelly Penesis
Adult Ballerina: Emma Steele
Directed By: John Gallegos
Written By: John Gallegos and Mitch McGill
Produced By: John Gallegos and Jordan Amandes
Director of Photography: Camrin Petramale
First Assistant Director: Michael Zeller
Gaffer Mike Maliwanag
First Assistant Camerawoman: Nina Pilar Portillo
Key Grip: Seth Von Oberle
Grip: Josh Cubas
Grip: Matt Krueger
Makeup Artist: Mackenzie “Zee” Gustafson
Hair Stylist: Andrea Contessa
Set Photographer: Jay-R Escalante
Set Videographer: Vito Selvaagi
Colorist: Andrew Papke
Edited by: John Gallegos and Jordan Amandes
Production Assistant: Cole Messutta
Production Assistant: Sierra Perteete

“Cut and Run”
Kevin MacLeod (
Licensed under Creative Commons: By Attribution 3.0…